IGL Coatings announced the strategic partnership with L F Lima Exportadora e Importado de Bebidas Eireli (IGL Brasil) as its exclusive distributor in Brazil.
With the distribution agreed, IGL Coatings multi-award-winning products will be exclusively distributed and marketed in Brazil by IGL Brasil.
The full range of IGL Coatings products complements their current operations.
Brazil is one of the largest emerging economies.
The automotive aftercare industry in Brazil is thriving and is expected to rank among the top ten countries globally.
Keong Chun Chieh, the founder of IGL Coatings said, “Their passion for excellence and quality resonates with our own. We are excited to begin the partnership for distribution in Brazil with IGL Brasil, as this marks a milestone for our initial entry into the Latin American market. We welcome IGL Brasil into our IGL family.”
IGL Brasil is a leading specialist in the automotive detailing industry in Brazil.
Their focus on quality and performance led to their partnership with a leading Italian polishing company.
The founders, Luis Fernando Lima and Leonardo Caldeira are highly-skilled entrepreneurs who have vast experience in multiple disciplines, such as import and export, supply chain and service sales.
“We already have our marketing and social media team working full steam ahead to launch IGL in Brazil and offer to the detailers and the clients in Brazil the best Nanoceramic Coating in the world,” the duo said on their move forward with IGL Coatings.
IGL Coatings is their favored choice because of the premium and eco-friendly range of products.
The founders shared, “Our work will focus on making IGL Coatings the go-to brand for nanoceramic protection in Brazil. The Brazilians love their cars and increasingly seek quality. In this regard, a brand with products that offer superb efcacy proven by several homologations, certificates and awards, such as IGL Coatings, has a very promising market here.”
“The introduction of IGL Coatings in Brazil & Latin American is positive and very encouraging as it shows that the automotive aftermarket industry is now shifting their demand towards eco-friendly premium products,” explained Keong on the market expectations.